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Banque Commerciale du Maroc plans to enhance its
leading position by improving its quality of service
and increasing its profitability.
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anque
Commerciale du Maroc is Moroccos leading private
bank and is one of the countrys most dynamic corporations.
It sets an impressive standard, with market shares of
17 percent in deposits, 17.2 percent in loans and 25
percent in international transactions.
Founded
in 1911, Banque Commerciale du Maroc emerged from the
banking system reform of the1990s as the second largest
domestic bank, with a truly global perspective. Says
Ali Iben Mansour, General Manager and Director of Banque
Commerciale du Maroc: The success of the new banking
system paved the way for our increased competitiveness
and reinforced the sound economic image of the country.
This competitiveness, led by the modernization of the
bank, has followed a positive trend in spite of the
slowing down of the economy due to a drought which lasted
for more than three years.
As
the leading banking network in the private sector, with
262 branches, Banque Commerciale du Maroc plays an important
role nationally. Mr. Iben Mansour explains: We
are a national bank, but not in a nationalistic sense.
We want to remain close to our customers and stay true
to our values as an easily approachable bank, always
striving for excellence. Proof of that is the
strong increase in the number of ATMs, the comprehensive
range of financial products and the improved telebanking
services, which the bank offers to its retail and corporate
customers.
At
this point, we are well-established throughout the country
and try to cover the needs of every sector of the Moroccan
economy, says Mr. Iben Mansour.
Through its network in major European countries, Banque
Commerciale du Maroc has also established an international
dimension and is consolidating its experience in the
processing and financing of foreign trade transactions.
We believe that, with time, Morocco will increasingly
present itself as an attractive platform for foreign
investors, Mr. Iben Mansour says. As the
crossroads of the worlds major trade flows, Morocco
offers a sound environment for those economic operators
on the look out for new investment opportunities.
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ABDELAZIZ
ALAMI
Chairman and CEO of Banque Commerciale du
Maroc
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Abdelaziz
Alami, Chairman and Chief Executive Officer
of Banque Commerciale du Maroc for the last 33 years,
adds: We expect an increase in American investment
in Morocco as the economic ties are strengthened and
talks of a free-trade accord in the near future are
finalized. He continues: Our bank offers
all the requirements that international investors are
looking for in a local partnership and we are ready
to work with them hand in hand.
After decades of constant development, Banque Commerciale
du Maroc intends to use all its assets to build on its
leading position.
It
has a number of priorities, such as dominating markets,
increasing profitability and improving quality of service.
Alami concludes: We firmly believe in the virtues
of our human capital and, above all, we want to remain
a people-oriented bank as we grow and win new market
shares.
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